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The Bridgestone Group (Bridgestone Americas’ parent company Bridgestone Corporation and its consolidated subsidiaries) constitutes the world’s largest manufacturer of tires and rubber products. The parent company was established in 1931 in the small town of Kurume on the island of Kyushu in Japan. Today, the Bridgestone Group has manufacturing bases in 25 countries and sells products in more than 150 countries worldwide. Tires accounted for about 80 percent of consolidated sales in 2006, with the remainder made up of a varied range of industrial and consumer products, together with bicycles and other sporting goods.

Amid major ongoing change in the external business climate, starting in 2006 the Bridgestone Group embarked on a program of organizational and other reforms to create a stronger earnings base with stable, long-term growth potential. The Group is formulating a medium-term business plan to guide this development. With a reformed structure and new plan, the Group is focusing on steadily expanding sales of core strategic products through relentless innovation and improvements in quality. Because, from whichever way you view it, perfection is a work in progress.

 

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